Being a preferred seller with all major online fashion channels, we would be able to very quickly get our partner brands listed across all of them, thereby increasing the number of avenues available to the brands to sell more online
Basis our deep understanding of the e-retail industry, we are able to offer all the assortment inputs that would be needed to scale and grow in the e-commerce market places
Given that pricing is the single most important factor for online sales conversion, we offer pricing and discount management support to ensure there is a healthy balance between sales & profitability
Since majority of the online marketplaces in India are still people-led and since relationship management is the most important factor to improve sales online, we are able to use our contacts and our deep relationships with the category teams to help our brands scale easily
While this might seem like a mundane job, we at Brand Fortunes understand that the product photos and its contents would be our only touch point with the customers before they decide to purchase our products, and hence provide this the utmost importance that it deserves
Since we have the unique advantage of having worked on both sides of the table in the online industry, we are best placed to guide our partner brands to improve their online sales with the optimum level of marketing expenditure
Having worked at major online marketplaces and basis our knowledge of the reporting and analytics that happen in these marketplaces, we are able to provide the right insights at the right point of time to help scale our partner brands exponentially
With a dedicated state-of-the-art warehouse of around 13,000 sq. ft. at Tiruppur, Tamil Nadu, we are able to sufficiently stock all the goods of our partner brands needed to scale online
Given that orders need to be dispatched as soon as it is received, we work in preferential fulfilment models with all online marketplaces like M-Direct with Myntra, Smart Fulfilment with Flipkart and Seller Flex with Amazon
With poor returns management being the biggest reason for brands losing money online, we have a dedicated and experienced team which very closely manages all the returns and ensures that we have a wrong/shortage claim percentage of 99% (industry average is only around 63%)
With financial reconciliation being one of the most complicated and time-consuming aspect of online business, we have an experienced team that will take away all the stress and the complexities associated with reconciliation and will help ensure that there are no leakages in the entire value chain